Your data is safe with us

Privacy policy

Privacy
We have written this data protection declaration (version 20.02.2020-321154703) to explain to you in accordance with the provisions of the General Data Protection Regulation (EU) 2016/679 what information we collect, how we use data and what options you have as a visitor to this website .

Unfortunately, it is in the nature of things that these explanations sound very technical, but we tried to describe the most important things as simply and clearly as possible.

Cookies
Our website uses HTTP cookies to store user-specific data.
Below we explain what cookies are and why they are used so that you can better understand the following data protection declaration.

What exactly are cookies?
Whenever you surf the Internet, use a browser. Well-known browsers include Chrome, Safari, Firefox, Internet Explorer and Microsoft Edge. Most websites store small text files in your browser. These files are called cookies.

One thing cannot be dismissed out of hand: Cookies are really useful little helpers. Almost all websites use cookies. More precisely, they are HTTP cookies, as there are also other cookies for other areas of application. HTTP cookies are small files that our website stores on your computer. These cookie files are automatically placed in the cookie folder, which is the “brain” of your browser. A cookie consists of a name and a value. When defining a cookie, one or more attributes must also be specified.

Cookies store certain user data about you, such as language or personal page settings. When you visit our site again, your browser sends the “user-related” information back to our site. Thanks to cookies, our website knows who you are and offers you your usual standard settings. In some browsers each cookie has its own file, in others, such as Firefox, all cookies are stored in a single file.

There are both first-party cookies and third-party cookies. First-party cookies are created directly from our side, third-party cookies are created by partner websites (e.g. Google Analytics). Each cookie must be evaluated individually, as each cookie stores different data. The expiry time of a cookie also varies from a few minutes to a few years. Cookies are not software programs and do not contain viruses, Trojans or other "pests". Cookies cannot access information on your PC either.

For example, cookie data can look like this:

Name: _ga
Expiry time: 2 years
Use: Differentiation of website visitors
Exemplary value: GA1.2.1326744211.152321154703
A browser should support the following minimum sizes:

A cookie should contain at least 4096 bytes
At least 50 cookies should be saved per domain
A total of at least 3000 cookies should be saved
What types of cookies are there?
The question of which cookies we use in particular depends on the services used and is clarified in the following sections of the data protection declaration. At this point we would like to briefly discuss the different types of HTTP cookies.

There are 4 types of cookies:

Absolutely necessary cookies
These cookies are necessary to ensure basic functions of the website. For example, these cookies are required if a user places a product in the shopping cart, then surfs on other pages and only later checks out. These cookies do not delete the shopping cart, even if the user closes his browser window.

Funktionelle Cookies
These cookies collect information about user behavior and whether the user receives any error messages. These cookies are also used to measure the loading time and behavior of the website in different browsers.

Targeted cookies
These cookies make it easier to use. For example, entered locations, font sizes or form data are saved.

Advertising cookies
These cookies are also called targeting cookies. They serve to deliver customized advertising to the user. This can be very practical, but it can also be very annoying.

When you visit a website for the first time, you are usually asked which of these types of cookies you want to allow. And of course this decision is also saved in a cookie.

How can I delete cookies?
You decide for yourself how and whether you want to use cookies. Regardless of which service or website the cookies originate from, you always have the option of deleting cookies, only partially allowing them or deactivating them. For example, you can block third-party cookies but allow all other cookies.

If you want to determine which cookies have been saved in your browser, if you want to change or delete cookie settings, you can find this in your browser settings:

Chrome: delete, activate and manage cookies in Chrome

Safari: Manage cookies and website data with Safari

Firefox: Delete cookies to remove data that websites have stored on your computer

Internet Explorer: delete and manage cookies

Microsoft Edge: delete and manage cookies

If you basically do not want cookies, you can set up your browser so that it always informs you when a cookie is to be set. For each individual cookie, you can decide whether you want to allow the cookie or not. The procedure differs depending on the browser. It is best to search for the instructions in Google with the search terms "Delete cookies Chrome" or "Deactivate cookies Chrome" in the case of a Chrome browser or replace the word "Chrome" with the name of your browser, eg Edge, Firefox, Safari.

What about my data protection?
The so-called "Cookie Policy" has been in existence since 2009. This states that the storage of cookies requires the consent of the website visitor (i.e. you). However, there are still very different reactions to these guidelines within the EU countries. In Germany, the cookie guidelines were not implemented as national law. Instead, this directive was largely implemented in Section 15 (3) of the Telemedia Act (TMG).

If you want to know more about cookies and don't shy away from technical documentation, we recommend https://tools.ietf.org/html/rfc6265, the Request for Comments of the Internet Engineering Task Force (IETF) called “HTTP State Management Mechanism”.

Storage of personal data
Personal data that you submit electronically to us on this website, such as name, e-mail address, address or other personal information in the course of submitting a form or comments in the blog, will be provided by us together with the time and the IP address. Address used only for the specified purpose, kept safe and not disclosed to third parties.

We only use your personal data for communication with those visitors who expressly request contact and for the handling of the services and products offered on this website. We will not disclose your personal information without consent, but we can not rule out that this information will be seen in the event of unlawful behavior.

If you send us personal information by e-mail - outside this website - we can not guarantee secure transmission and protection of your data. We recommend that you never send confidential data by e-mail.

According to Article 6 Paragraph 1 a GDPR (lawfulness of processing), the legal basis is that you give us your consent to process the data you have entered. You can revoke this consent at any time - an informal e-mail is sufficient, you will find our contact details in the imprint.

Rights under the General Data Protection Regulation
According to the provisions of the GDPR, you have the following basic rights:

Right to rectification (Article 16 GDPR)
Right to erasure ("right to be forgotten") (Article 17 GDPR)
Right to restriction of processing (Article 18 GDPR)
Right to notification - notification obligation in connection with the correction or deletion of personal data or the restriction of processing (Article 19 GDPR)
Right to data portability (Article 20 GDPR)
Right to object (Article 21 GDPR)
Right not to be subject to a decision based solely on automated processing - including profiling (Article 22 GDPR)
If you believe that the processing of your data violates data protection law or that your data protection claims have been violated in any other way, you can contact the Federal Commissioner for Data Protection and Freedom of Information (BfDI).

Evaluation of visitor behavior
In the following data protection declaration we inform you whether and how we evaluate data from your visit to this website. The evaluation of the data collected is usually anonymous and we cannot infer your person from your behavior on this website.

You can find out more about the possibilities of contradicting this evaluation of the visit data in the following data protection declaration.

Google Maps Privacy Policy
We use Google Maps from Google Inc. on our website (1600 Amphitheater Parkway Mountain View, CA 94043, USA). With Google Maps, we can visualize locations better and thus improve our service. By using Google Maps, data is transferred to Google and stored on the Google servers. Here we want to go into more detail about what Google Maps is, why we use this Google service, what data is stored and how you can prevent this.

What is Google Maps?
Google Maps is an online map service from Google Inc. With Google Maps you can search for the exact locations of cities, sights, accommodations or companies on the Internet using a PC or an app. If companies are represented on Google My Business, additional information about the company is displayed in addition to the location. In order to show how to get there, map sections of a location can be integrated into a website using HTML code. Google Maps shows the earth's surface as a road map or as an aerial or satellite image. Thanks to the Street View images and the high-quality satellite images, very precise representations are possible.

Why do we use Google Maps on our website?
All our efforts on this page aim to offer you a useful and meaningful time on our website. By integrating Google Maps, we can provide you with the most important information about various locations. Thanks to Google Maps, you can see at a glance where we are based. The route description always shows you the best or fastest way to us. You can get directions for routes by car, public transport, on foot or by bike. For us, the provision of Google Maps is part of our customer service.

What data does Google Maps store?
In order for Google Maps to be able to offer its full service, the company must record and store data about you. This includes, among other things, the search terms entered, your IP address and the latitude and longitude coordinates. If you use the route planner function, the entered start address is also saved. However, this data storage happens on the Google Maps website. We can only inform you about it, but we cannot influence it. Since we have integrated Google Maps into our website, Google sets at least one cookie (name: NID) in your browser. This cookie stores data about your user behavior. Google primarily uses this data to optimize its own services and to provide individual, personalized advertising for you.

The following cookie is set in your browser due to the integration of Google Maps:

Name: NID
Expiry time: after 6 months
Usage: NID is used by Google to tailor advertisements to your Google searches. With the help of the cookie, Google “remembers” your most frequently entered search queries or your previous interaction with advertisements. So you always get customized advertisements. The cookie contains a unique ID that Google uses to collect personal settings from the user for advertising purposes.
Beispielwert: 188=h26c1Ktha7fCQTx8rXgLyATyITJ321154703
Note: We cannot guarantee that the information stored is complete. Changes at Google can never be ruled out, especially when using cookies. In order to identify the NID cookie, a separate test page was created, where only Google Maps was integrated.

How long and where is the data stored?
The Google servers are located in data centers all over the world. Most of the servers are located in America, however. For this reason, your data is also increasingly stored in the USA. Here you can read exactly where the Google data centers are located: https://www.google.com/about/datacenters/inside/locations/?hl=de

Google distributes the data on various data carriers. This means that the data can be called up more quickly and is better protected against any manipulation attempts. Each data center also has special emergency programs. For example, if there are problems with Google hardware or a natural disaster affects the servers, the data is likely to remain protected.

Google stores some data for a specified period of time. For other data, Google only offers the option to delete it manually. The company also anonymizes information (such as advertising data) in server logs by deleting part of the IP address and cookie information after 9 or 18 months.

How can I delete my data or prevent data storage?
With the automatic deletion of location and activity data introduced in 2019, information on location determination and web / app activity - depending on your decision - is either saved for 3 or 18 months and then deleted. You can also manually delete this data from the history at any time using the Google account. If you want to completely prevent your location from being recorded, you must pause the "Web and app activity" section in the Google account. Click "Data and Personalization" and then click the "Activity Setting" option. Here you can switch the activities on or off.

You can also deactivate, delete or manage individual cookies in your browser. Depending on the browser you use, this works in different ways. The following instructions show how to manage cookies in your browser:

Chrome: delete, activate and manage cookies in Chrome

Safari: Manage cookies and website data with Safari

Firefox: Delete cookies to remove data that websites have stored on your computer

Internet Explorer: delete and manage cookies

Microsoft Edge: delete and manage cookies

If you basically do not want cookies, you can set up your browser so that it always informs you when a cookie is to be set. So you can decide for each individual cookie whether you allow it or not.

Google is an active participant in the EU-US Privacy Shield Framework, which regulates the correct and secure transfer of personal data. You can find more information on this at https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI. If you want to learn more about data processing by Google, we recommend the company's own data protection declaration at https://policies.google.com/privacy?hl=de.

Google Fonts Privacy Policy
We use Google Fonts from Google Inc. (1600 Amphitheater Parkway Mountain View, CA 94043, USA) on our website.

You do not have to log in or enter a password to use Google fonts. Furthermore, no cookies are stored in your browser. The files (CSS, fonts / fonts) are requested via the Google domains fonts.googleapis.com and fonts.gstatic.com. According to Google, requests for CSS and fonts are completely separate from all other Google services. If you have a Google account, you do not need to worry that your Google account information will be transmitted to Google while you are using Google Fonts. Google records the use of CSS (Cascading Style Sheets) and the fonts used and stores this data securely. We will take a closer look at what the data storage looks like in detail.

What are Google fonts?
Google Fonts (formerly Google Web Fonts) is an interactive directory with more than 800 fonts that Google LLC provides for free use.

Many of these fonts are released under the SIL Open Font License, while others are released under the Apache license. Both are free software licenses. So we can use them freely without paying license fees.

Why do we use Google Fonts on our website?
With Google Fonts, we can use fonts on our own website and do not have to upload them to our own server. Google Fonts is an important component in keeping the quality of our website high. All Google fonts are automatically optimized for the web and this saves data volume and is a great advantage, especially for use on mobile devices. When you visit our site, the small file size ensures a fast loading time. Furthermore, Google Fonts are so-called secure web fonts. Different image synthesis systems (rendering) in different browsers, operating systems and mobile devices can lead to errors. Such errors can partially distort texts or entire websites. Thanks to the fast content delivery network (CDN), there are no cross-platform problems with Google Fonts. Google Fonts supports all common browsers (Google Chrome, Mozilla Firefox, Apple Safari, Opera) and works reliably on most modern mobile operating systems, including Android 2.2+ and iOS 4.2+ (iPhone, iPad, iPod).

We use Google Fonts so that we can present our entire online service as nicely and consistently as possible. According to Art. 6 para. 1 f lit. F DSGVO already represents a "legitimate interest" in the processing of personal data. In this case, "legitimate interest" means legal as well as economic or non-material interests that are recognized by the legal system.

What data does Google store?
When you visit our website, the fonts are downloaded via a Google server. This external call transfers data to the Google server. This is how Google also recognizes that you or your IP address is visiting our website. The Google Fonts API was developed to reduce the collection, storage and use of end user data to what is necessary for the efficient provision of fonts. Incidentally, API stands for "Application Programming Interface" and serves, among other things, as a data transmitter in the software area.

Google Fonts securely stores CSS and font requests with Google and is therefore protected. Google can determine the popularity of the fonts through the collected usage figures. Google publishes the results on internal analysis sites such as Google Analytics. Google also uses data from its own web crawler to determine which websites use Google fonts. This data is published in Google Fonts' BigQuery database. BigQuery is a web service from Google for companies that want to move and analyze large amounts of data.

However, it should also be borne in mind that with every Google Font request, information such as IP address, language settings, screen resolution of the browser, version of the browser and name of the browser are automatically transferred to the Google server. Whether this data is also stored is not clearly ascertainable or is not clearly communicated by Google.

How long and where is the data stored?
Google stores requests for CSS assets for one day on its servers, which are mainly located outside the EU. This enables us to use the fonts with the help of a Google stylesheet. A stylesheet is a format template that can be used to quickly and easily change the design or font of a website, for example.

The font files are saved by Google for one year. Google's goal is to fundamentally improve the loading time of websites. If millions of websites refer to the same fonts, they are cached after the first visit and reappear immediately on all other websites visited later. Sometimes Google updates font files to reduce file size, increase language coverage, and improve design.

How can I delete my data or prevent data storage?
The data that Google stores for a day or a year cannot simply be deleted. The data is automatically transmitted to Google when the page is accessed. In order to be able to delete this data prematurely, you must contact Google support at https://support.google.com/?hl=de&tid=321154703. In this case, you only prevent data storage if you are not visiting our site.

Unlike other web fonts, Google allows us unrestricted access to all fonts. We can therefore have unlimited access to a sea of fonts and thus get the most out of our website. You can find more about Google Fonts and other questions at https://developers.google.com/fonts/faq?tid=321154703. Although Google deals with data protection issues there, it does not contain any really detailed information about data storage. It is relatively difficult (almost impossible) to get really precise information about stored data from Google.

You can also read which data is generally recorded by Google and what this data is used for at https://www.google.com/intl/de/policies/privacy/.

Google Analytics Privacy Policy
We use the analysis tracking tool Google Analytics (GA) from the American company Google LLC (1600 Amphitheater Parkway Mountain View, CA 94043, USA) on our website. Google Analytics collects data about your actions on our website. If you click on a link, for example, this action is saved in a cookie and sent to Google Analytics. The reports we receive from Google Analytics allow us to better tailor our website and service to your needs. In the following we will go into more detail about the tracking tool and, above all, inform you about which data is stored and how you can prevent this.

What is Google Analytics?
Google Analytics is a tracking tool that is used to analyze the traffic on our website. In order for Google Analytics to work, a tracking code is built into the code of our website. When you visit our website, this code records various actions you take on our website. As soon as you leave our website, this data is sent to the Google Analytics server and stored there.

Google processes the data and we get reports about your user behavior. These can include the following reports:

Target group reports: We get to know our users better through target group reports and know more precisely who is interested in our service.
Ad reports: Ad reports enable us to analyze and improve our online advertising more easily.
Acquisition reports: Acquisition reports give us helpful information about how we can get more people excited about our service.
Behavior reports: Here we learn how you interact with our website. We can understand which way you travel on our site and which links you click.
Conversion reports: Conversion is a process in which you perform a desired action based on a marketing message. For example, if you change from a pure website visitor to a buyer or newsletter subscriber. With the help of these reports, we can learn more about how our marketing measures are received by you. This is how we want to increase our conversion rate.
Real-time reports: Here we always find out immediately what is happening on our website. For example, we see how many users are currently reading this text.
Why do we use Google Analytics on our website?
Our goal with this website is clear: we want to offer you the best possible service. The statistics and data from Google Analytics help us to achieve this goal.

The statistically evaluated data show us a clear picture of the strengths and weaknesses of our website. On the one hand, we can optimize our site so that it can be found more easily by interested people on Google. On the other hand, the data help us to better understand you as a visitor. We therefore know very well what we need to improve on our website in order to offer you the best possible service. The data also help us to carry out our advertising and marketing measures more individually and more cost-effectively. After all, it only makes sense to show our products and services to people who are interested in them.

What data does Google Analytics store?
Google Analytics uses a tracking code to create a random, unique ID that is linked to your browser cookie. This is how Google Analytics recognizes you as a new user. The next time you visit our site, you will be recognized as a "returning" user. All collected data is saved together with this user ID. It is only possible to evaluate pseudonymous user profiles in the first place.

Labels such as cookies and app instance IDs measure your interactions on our website. Interactions are all types of actions that you perform on our website. If you also use other Google systems (such as a Google account), data generated via Google Analytics can be linked to third-party cookies. Google does not pass on Google Analytics data unless we as the website operator approve it. Exceptions may occur if it is required by law.

The following cookies are used by Google Analytics:

Name: _ga
Value: 2.1326744211.152321154703-5
Purpose: By default, analytics.js uses the _ga cookie to save the user ID. Basically, it is used to differentiate between website visitors.
Expiry date: after 2 years

Name: _gid
Value: 2.1687193234.152321154703-1
Purpose: The cookie is also used to differentiate between website visitors
Expiry date: after 24 hours

Name: _gat_gtag_UA_
Value: 1
Purpose: Used to lower the request rate. If Google Analytics is provided via Google Tag Manager, this cookie is named _dc_gtm_ .
Expiry date: after 1 minute

Name: AMP_TOKEN
Value: no information
Purpose: The cookie has a token with which a user ID can be retrieved from the AMP client ID service. Other possible values indicate a logout, a request, or an error.
Expiry date: after 30 seconds up to a year

Name: __utma
Value: 1564498958.1564498958.1564498958.1
Purpose: This cookie can be used to track your behavior on the website and measure its performance. The cookie is updated every time information is sent to Google Analytics.
Expiry date: after 2 years

Name: __utmt
Value: 1
Purpose: The cookie is used like _gat_gtag_UA_ used to throttle the request rate.
Expiry date: after 10 minutes

Name: __utmb
Value: 3.10.1564498958
Purpose: This cookie is used to determine new sessions. It is updated every time new data or information is sent to Google Analytics.
Expiry date: after 30 minutes

Name: __utmc
Value: 167421564
Purpose: This cookie is used to set new sessions for returning visitors. This is a session cookie and is only saved until you close the browser again.
Expiry date: after closing the browser

Name: __utmz
Value: m | utmccn = (referral) | utmcmd = referral | utmcct = /
Purpose: The cookie is used to identify the source of the traffic on our website. This means that the cookie stores where you came to our website from. That could have been another page or an advertisement.
Expiry date: after 6 months

Name: __utmv
Value: not specified
Purpose: The cookie is used to store user-defined user data. It is always updated when information is sent to Google Analytics.
Expiry date: after 2 years

Note: This list cannot claim to be complete, as Google changes the choice of their cookies again and again.

Here we show you an overview of the most important data that is collected with Google Analytics:

Heatmaps: Google creates so-called heatmaps. Heatmaps show exactly those areas that you click on. In this way we get information about where you are on our site.

Session duration: Google defines the session duration as the time that you spend on our site without leaving the site. If you have been inactive for 20 minutes, the session ends automatically.

Bounce rate: We are talking about a bounce if you only view one page on our website and then exit our website again.

Account creation: When you create an account or place an order on our website, Google Analytics collects this data.

IP address: The IP address is only shown in abbreviated form so that it cannot be clearly assigned.

Location: The country and your approximate location can be determined via the IP address. This process is also known as IP location determination.

Technical information: The technical information includes, among other things, your browser type, your Internet provider or your screen resolution.

Source of origin: Google Analytics or us are of course also interested in which website or which advertising you came to our site.

Other data include contact details, any ratings, playing media (e.g. if you play a video on our site), sharing content via social media or adding to your favorites. The list has no claim to completeness and is only used for a general orientation of data storage by Google Analytics.

How long and where is the data stored?
Google has distributed your servers all over the world. Most of the servers are located in America and consequently your data is mostly stored on American servers. Here you can read exactly where the Google data centers are located: https://www.google.com/about/datacenters/inside/locations/?hl=de

Your data is distributed on various physical data carriers. This has the advantage that the data can be called up more quickly and is better protected against manipulation. Every Google data center has appropriate emergency programs for your data. If, for example, the hardware at Google fails or natural disasters paralyze servers, the risk of a service interruption at Google remains low.

Google Analytics has a standard retention period of 26 months for your user data. Then your user data will be deleted. However, we have the option of choosing the retention period for user data. We have five options:

Deletion after 14 months
Deletion after 26 months
Deletion after 38 months
Deletion after 50 months
No automatic deletion
When the specified period has expired, the data is deleted once a month. This retention period applies to your data, which are linked to cookies, user identification and advertising IDs (e.g. cookies from the DoubleClick domain). Report results are based on aggregated data and are saved independently of user data. Aggregated data is a combination of individual data into a larger unit.

How can I delete my data or prevent data storage?
According to the data protection law of the European Union, you have the right to receive information about your data, to update it, to delete it or to restrict it. Use the browser add-on to deactivate Google Analytics JavaScript (ga.js, analytics.js, dc.js) to prevent Google Analytics from using your data. You can download and install the browser add-on at https://tools.google.com/dlpage/gaoptout?hl=de. Please note that this add-on only deactivates data collection by Google Analytics.

If you want to deactivate, delete or manage cookies (regardless of Google Analytics), there is a separate instruction for each browser:

Chrome: delete, activate and manage cookies in Chrome

Safari: Manage cookies and website data with Safari

Firefox: Delete cookies to remove data that websites have stored on your computer

Internet Explorer: delete and manage cookies

Microsoft Edge: delete and manage cookies

Google Analytics is an active participant in the EU-US Privacy Shield Framework, which regulates the correct and secure transfer of personal data. You can find more information on this at https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&tid=321154703. We hope we were able to provide you with the most important information about data processing by Google Analytics. If you want to find out more about the tracking service, we recommend these two links: http://www.google.com/analytics/terms/de.html and https://support.google.com/analytics/answer/6004245 ? hl = de.

Google Analytics IP anonymization
We have implemented the IP address anonymization of Google Analytics on this website. This function was developed by Google so that this website can comply with the applicable data protection regulations and recommendations of the local data protection authorities if they prohibit the storage of the full IP address. The anonymization or masking of the IP takes place as soon as the IP addresses arrive in the Google Analytics data collection network and before the data is stored or processed.

You can find more information on IP anonymization at https://support.google.com/analytics/answer/2763052?hl=de.

Google Analytics Demographics and Interest Reports
We have switched on the functions for advertising reports in Google Analytics. The demographics and interests reports contain information on age, gender and interests. This enables us - without being able to assign this data to individual persons - to get a better picture of our users. You can find out more about the advertising functions at https://support.google.com/analytics/answer/3450482?hl=de_AT&utm_id=ad.

You can stop using the activities and information of your Google account under “Settings for advertising” at https://adssettings.google.com/authenticated by checking the box.

Google Analytics deactivation link
If you click on the following deactivation link, you can prevent Google from recording further visits to this website. Warning: The deletion of cookies, the use of the incognito / private mode of your browser, or the use of another browser will result in data being collected again.

[google_analytics_optout] Disable Google Analytics [/ google_analytics_optout]

Automatic data storage
When you visit websites today, certain information is automatically created and stored, including on this website.

If you visit our website as you are now, our web server (computer on which this website is stored) automatically stores data such as

the address (URL) of the website accessed
Browser and browser version
the operating system used
the address (URL) of the previously visited page (referrer URL)
the host name and the IP address of the device from which it is accessed
Date and Time
in files (web server log files).

Usually web server log files are saved for two weeks and then automatically deleted. We do not pass on this data, but we cannot rule out that this data will be viewed in the event of illegal behavior.

Google Analytics addendum to data processing
We have entered into a direct customer agreement with Google for the use of Google Analytics by accepting the "Data Processing Supplement" in Google Analytics.

You can find more about the addition on data processing for Google Analytics here: https://support.google.com/analytics/answer/3379636?hl=de&utm_id=ad

Google Analytics Google Signals privacy policy
We have activated the Google signals in Google Analytics. The existing Google Analytics functions (advertising reports, remarketing, cross-device reports and reports on interests and demographic characteristics) are updated in order to receive summarized and anonymized data from you, provided that you have allowed personalized ads in your Google account.

The special thing about it is that it is a cross-device tracking. That means your data can be analyzed across all devices. By activating Google signals, data is recorded and linked to the Google account. This enables Google to recognize, for example, when you view a product on our website using a smartphone and only later buy the product using a laptop. Thanks to the activation of Google signals, we can start cross-device remarketing campaigns that would otherwise not be possible in this form. Remarketing means that we can also show you our offer on other websites.

In Google Analytics, further visitor data such as location, search history, YouTube history and data about your actions on our website are recorded by the Google signals. This will give Google better advertising reports and more useful information about your interests and demographics. This includes your age, which language you speak, where you live or which gender you belong to. In addition, there are also social criteria such as your job, your marital status or your income. All of these features help Google Analytics to define groups of people or target groups.

The reports also help us to better assess your behavior, your wishes and interests. This enables us to optimize and adapt our services and products for you. By default, this data expires after 26 months. Please note that this data collection only takes place if you have allowed personalized advertising in your Google account. It is always aggregated and anonymous data and never individual data. You can manage or delete this data in your Google account.

Facebook Pixel Privacy Policy
We use the Facebook pixel from Facebook on our website. We have implemented a code for this on our website. The Facebook pixel is a section of JavaScript code that loads a collection of functions with which Facebook can track your user actions if you came to our website via Facebook ads. For example, when you purchase a product on our website, the Facebook pixel is triggered and stores your actions on our website in one or more cookies. These cookies enable Facebook to compare your user data (customer data such as IP address, user ID) with the data from your Facebook account. Then Facebook deletes this data again. The data we collect is anonymous and cannot be viewed by us and can only be used in the context of advertising. If you are a Facebook user yourself and logged in, a visit to our website is automatically assigned to your Facebook user account.

We only want to show our services and products to people who are really interested in them. With the help of Facebook pixels, our advertising measures can be better tailored to your wishes and interests. This way, Facebook users (provided they have allowed personalized advertising) can see suitable advertising. Facebook also uses the data collected for analysis purposes and its own advertisements.

In the following, we will show you the cookies that were placed on a test page by integrating Facebook pixels. Please note that these are only example cookies. Different cookies are set depending on the interaction on our website.

Name: _fbp
Value: fb.1.1568287647279.257405483-6321154703-7
Purpose: This cookie uses Facebook to display advertising products.
Expiry date: after 3 months

Name: fr
Wert: 0aPf312HOS5Pboo2r..Bdeiuf…1.0.Bdeiuf.
Purpose: This cookie is used so that Facebook pixels also work properly.
Expiry date: after 3 months

Name: comment_author_50ae8267e2bdf1253ec1a5769f48e062321154703-3
Value: Name of the author
Purpose: This cookie saves the text and the name of a user who leaves a comment, for example.
Expiry date: after 12 months

Name: comment_author_url_50ae8267e2bdf1253ec1a5769f48e062
Value: https% 3A% 2F% 2Fwww.testseite ...% 2F (URL of the author)
Purpose: This cookie saves the URL of the website, which the user enters in a text field on our website.
Expiry date: after 12 months

Name: comment_author_email_50ae8267e2bdf1253ec1a5769f48e062
Value: Author's email address
Purpose: This cookie saves the email address of the user if he has made it known on the website.
Expiry date: after 12 months

Note: The cookies mentioned above relate to individual user behavior. Changes to Facebook can never be ruled out, especially when using cookies.

If you are logged in to Facebook, you can change your settings for advertisements yourself at https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen. If you are not a Facebook user, you can basically manage your usage-based online advertising at http://www.youronlinechoices.com/de/praferenzmanagement/. There you have the option of deactivating or activating providers.

If you want to learn more about Facebook's data protection, we recommend the company's own data guidelines at https://www.facebook.com/policy.php.

Facebook automatic extended comparison data protection declaration
We have also activated the automatic advanced matching as part of the Facebook pixel function. This function of the pixel enables us to send hashed emails, names, gender, city, state, postal code and date of birth or telephone number to Facebook as additional information, provided that you have provided us with this data. This activation enables us to tailor advertising campaigns on Facebook to people who are interested in our services or products.

Hotjar privacy policy
We use Hotjar from Hotjar Limited (Level 2, St Julian's Business Center, 3, Elia Zammit Street, St Julian's STJ 1000, Malta) on our website to statistically evaluate visitor data. Hotjar is a service that analyzes the behavior and feedback from you as a user on our website using a combination of analysis and feedback tools. We receive reports and visual representations from Hotjar that show us where and how you are “moving” on our site. Personal data is automatically anonymized and never reaches the Hotjar servers. This means that you are not personally identified as a website user and we still learn a lot about your user behavior.

What is Hotjar?
As already mentioned in the section above, Hotjar helps us to analyze the behavior of our site visitors. These tools that Hotjar offers include heat maps, conversion funnels, visitor recording, incoming feedback, feedback polls and surveys (for more information, please visit https://www.hotjar.com/). With this, Hotjar helps us to offer you a better user experience and better service. On the one hand, it offers a good analysis of online behavior and, on the other hand, we also receive good feedback on the quality of our website. Because in addition to all the technical analysis aspects, we of course also simply want to know your opinion about our website. And that is exactly what you can do with the feedback tool.

Why do we use Hotjar on our website?
In recent years, the importance of user experience on websites has increased significantly. And for good reason too. A website should be structured in such a way that you as a visitor feel comfortable and can easily find your way around. Thanks to the analysis tools and the feedback tool from Hotjar, we can make our website and our offer more attractive. The heat maps from Hotjar are particularly valuable to us. Heatmaps are a form of representation for the visualization of data. With Hotjar's heat maps, for example, we can see very precisely what you like to click, tap and where you scroll to.

What data does Hotjar save?
While you are surfing through our website, Hotjar automatically collects information about your user behavior. In order to be able to collect this information, we have installed our own tracking code on our website. The following data can be collected via your computer or your browser:

Your computer's IP address (collected and stored in an anonymous format)
screen size
Browser information (which browser, which version, etc.)
Your location (but only the country)
Your preferred language setting
Visited websites (subpages)
Date and time of access to one of our sub-pages (websites)
Cookies also store data that is placed on your computer (usually in your browser). No personal data is collected in it. In principle, Hotjar does not pass on any collected data to third parties. However, Hotjar expressly points out that it is sometimes necessary to share data with Amazon Web Services. Then parts of your information will be stored on their servers. However, Amazon is bound by a confidentiality obligation not to disclose this data.

Only a limited number of people (Hotjar employees) have access to the stored information. The Hotjar servers are protected by firewalls and IP restrictions (access only to approved IP addresses). Firewalls are security systems that protect computers from unwanted network access. They are designed to act as a barrier between Hotjar's secure internal network and the Internet. Hotjar also uses third-party companies such as Google Analytics or Optimizely for their services. These companies can also save information that your browser sends to our website.

The following cookies are used by Hotjar. Since we refer, among other things, to the cookie list from Hotjar's data protection declaration at https://www.hotjar.com/legal/policies/cookie-information, not every cookie has an exemplary value. The list shows examples of Hotjar cookies used and does not claim to be complete.

Name: ajs_anonymous_id
Wert: %2258832463-7cee-48ee-b346-a195f18b06c3%22321154703-5
Purpose: The cookie is usually used for analysis purposes and helps count the number of visitors to our website by tracking whether they have been to this page before.
Expiry date: after one year

Name: ajs_group_id
Value: 0
Purpose: This cookie collects data on user behavior. This data can then be assigned to a specific visitor group based on what the website visitors have in common.
Expiry date: after one year

Name: _hjid
Wert: 699ffb1c-4bfb-483f-bde1-22cfa0b59c6c
Purpose: The cookie is used to retain a Hotjar user ID that is unique to the website in the browser. In this way, the user behavior can be assigned to the same user ID on the next visit.
Expiry date: after one year

Name: _hjMinimizedPolls
Value: 462568321154703-8
Purpose: Whenever you minimize a feedback poll widget, Hotjar sets this cookie. The cookie ensures that the widget really remains minimized when you surf our website.
Expiry date: after one year

Name: _hjIncludedInSample
Value: 1
Purpose: This session cookie is set to inform Hotjar whether you are part of the selected people (sample) who are used to create funnels.
Expiry date: after one year

Name: _hjClosedSurveyInvites
Purpose: This cookie is set when you see an invitation to a feedback survey via a pop-up window. The cookie is used to ensure that this invitation only appears once for you.
Expiry date: after one year

Name: _hjDonePolls
Purpose: As soon as you end a feedback "question and answer session" with the so-called feedback poll widget, this cookie is set in your browser. In this way, Hotjar prevents you from receiving the same surveys again in the future.
Expiry date: after one year

Name: _hjDoneTestersWidgets
Purpose: This cookie is used as soon as you enter your data in the "Recruit User Tester Widget". With this widget we want to hire you as a tester. The cookie is used so that this form does not appear again and again.
Expiry date: after one year

Name: _hjMinimizedTestersWidgets
Purpose: This cookie is set so that the "Recruit User Tester" really remains minimized on all of our pages as soon as you have minimized it.
Expiry date: after one year

Name: _hjShownFeedbackMessage
Purpose: This cookie is set when you have minimized or supplemented the incoming feedback. This is done so that the incoming feedback is immediately loaded as minimized when you navigate to another page where you want it to appear.
Expiry date: after one year

How long and where is the data stored?
We have installed a tracking code on our website, which is transmitted to the Hotjar servers in Ireland (EU). This tracking code contacts the Hotjar servers and sends a script to your computer or device that you use to access our site. The script collects certain data related to your interaction with our website. This data is then sent to Hotjar's servers for processing. Hotjar has imposed a 365-day data retention period on itself. This means that all data that Hotjar has collected and is older than a year is automatically deleted.

How can I delete my data or prevent data storage?
Hotjar does not save any of your personal data for analysis. The company even advertises with the slogan “We track behavior, not individuals” (ie “We track user behavior, but no identifiable, individual data). You always have the option to prevent your data from being collected. All you have to do is go to the “opt-out page” and click “Deactivate Hotjar”. Please note that deleting cookies, using your browser's private mode or using another browser will result in data being collected again. You can also activate the “Do Not Track” button in your browser. In the Chrome browser, for example, you have to click on the three bars at the top right and go to "Settings". There you will find the option “Send a“ Do Not Track ”request with browser access” in the “Data protection” section. Now all you have to do is activate this button and Hotjar will not collect any data.

You can find more details on the data protection guideline and which data is collected by Hotjar and how it is collected at https://www.hotjar.com/legal/policies/privacy?tid=321154703.

MailChimp privacy policy
Like many other websites, we also use the services of the newsletter company MailChimp on our site. MailChimp is operated by The Rocket Science Group, LLC, 675 Ponce de Leon Ave NE, Suite 5000, Atlanta, GA 30308 USA. Thanks to MailChimp, we can send you interesting news very easily via newsletter. With MailChimp we don't have to install anything and can still draw on a pool of really useful functions. In the following we will go into more detail about this e-mail marketing service and inform you about the most important aspects relevant to data protection.

What is MailChimp?
MailChimp is a cloud-based newsletter management service. “Cloud-based” means that we do not have to install MailChimp on our own computer or server. Instead, we use the service via an IT infrastructure - which is available over the Internet - on an external server. This way of using software is also called SaaS (Software as a Service).

With MailChimp we can choose from a wide range of different email types. Depending on what we want to achieve with our newsletter, we can run individual campaigns, regular campaigns, autoresponders (automatic email), A / B tests, RSS campaigns (transmission in a predefined time and frequency) and follow-up campaigns .

Why do we use MailChimp on our website?
We generally use a newsletter service so that we can keep in touch with you. We want to tell you what's new with us or what attractive offers we have in our program. We are always looking for the simplest and best solutions for our marketing measures. And that's why we chose Mailchimp's newsletter management service. Although the software is very easy to use, it offers a large number of helpful features. This way we can design interesting and beautiful newsletters in a short time. With the design templates offered, we design each newsletter individually and thanks to the "Responsive Design", our content is displayed legibly and beautifully on your smartphone (or other mobile devices).

With tools such as the A / B test or the extensive analysis options, we can see very quickly how our newsletters are received by you. This enables us to react if necessary and improve our offer or our services.

Another advantage is Mailchimp's “cloud system”. The data is not stored and processed directly on our server. We can retrieve the data from external servers and thus save our storage space. In addition, the maintenance effort is significantly lower.

What data does MailChimp store?
The Rocket Science Group LLC (MailChimp) maintains online platforms that enable us to contact you (provided you have subscribed to our newsletter). If you become a subscriber to our newsletter via our website, you confirm your membership in an email list from MailChimp by email. So that MailChimp can also prove that you have registered yourself in the "list provider", the date of the entry and your IP address are saved. MailChimp also stores your email address, your name, the physical address and demographic information such as language or location.

This information is used to send you emails and to enable certain other MailChimp functions (such as evaluating the newsletter).

MailChimp also shares information with third party providers to provide better services. MailChimp also shares some data with third-party advertising partners in order to better understand the interests and concerns of your customers so that more relevant content and targeted advertising can be provided.

So-called “web beacons” (small graphics in HTML emails) enable MailChimp to determine whether the email has arrived, whether it has been opened and whether links have been clicked. All this information is stored on the MailChimp servers. We receive statistical evaluations and see exactly how well our newsletter was received by you. In this way we can adapt our offer much better to your wishes and improve our service.

MailChimp may also use this data to improve its own service. In this way, for example, shipping can be technically optimized or the location (country) of the recipient can be determined.

The following cookies can be set by Mailchimp. This is not a complete cookie list, but rather an exemplary selection:

Name: AVESTA_ENVIRONMENT
Value: Prod
Purpose: This cookie is necessary to provide the Mailchimp services. It is always set when a user registers for a newsletter mailing list.
Expiration date: after the session ends

Name: ak_bmsc
Wert: F1766FA98C9BB9DE4A39F70A9E5EEAB55F6517348A7000001321154703-3
Purpose: The cookie is used to distinguish a person from a bot. This enables secure reports on the use of a website to be generated.
Expiry date: after 2 hours

Name: bm_sv
Wert: A5A322305B4401C2451FC22FFF547486~FEsKGvX8eovCwTeFTzb8//I3ak2Au…
Purpose: The cookie is from MasterPass Digital Wallet (a MasterCard service) and is used to offer a visitor a safe and easy virtual payment process. For this, the user is anonymously identified on the website.
Expiry date: after 2 hours

Name: _abck
Wert: 8D545C8CCA4C3A50579014C449B045321154703-9
Purpose: We could not find out any more information about the purpose of this cookie
Expiry date: after one year

Sometimes it can happen that you open our newsletter for a better presentation via a link provided. This is the case, for example, if your e-mail program does not work or the newsletter is not displayed properly. The newsletter is then displayed on a MailChimp website. MailChimp also uses cookies (small text files that save data on your browser) on its own websites. Personal data can be processed by MailChimp and its partners (e.g. Google Analytics). This data collection is the responsibility of MailChimp and we have no influence on it. In the “Cookie Statement” from MailChimp (at: https://mailchimp.com/legal/cookies/) you can find out exactly how and why the company uses cookies.

How long and where is the data stored?
Since MailChimp is an American company, all data collected is also stored on American servers.

In principle, the data remains permanently stored on Mailchimp's servers and is only deleted when you request it. You can have your contact deleted by us. This permanently removes all of your personal data for us and anonymizes it in the Mailchimp reports. However, you can also request the deletion of your data directly from MailChimp. Then all your data will be removed there and we will receive a notification from MailChimp. After we received the email, we have 30 days to delete your contact from all connected integrations.

How can I delete my data or prevent data storage?
You can withdraw your consent to receive our newsletter at any time within the email you received by clicking on the link in the area below. If you have unsubscribed by clicking on the unsubscribe link, your data will be deleted from MailChimp.

If you access a MailChimp website via a link in our newsletter and cookies are set in your browser, you can delete or deactivate these cookies at any time.

Depending on the browser, deactivating or deleting works somewhat differently. The following instructions show how to manage cookies in your browser:

Chrome: delete, activate and manage cookies in Chrome

Safari: Manage cookies and website data with Safari

Firefox: Delete cookies to remove data that websites have stored on your computer

Internet Explorer: delete and manage cookies

Microsoft Edge: delete and manage cookies

If you basically do not want cookies, you can set up your browser so that it always informs you when a cookie is to be set. So you can decide for each individual cookie whether you allow it or not.

MailChimp is an active participant in the EU-US Privacy Shield Framework, which regulates the correct and secure transfer of personal data. You can find more information on this at https://www.privacyshield.gov/participant?id=a2zt0000000TO6hAAG&tid=321154703. You can find out more about the use of cookies at MailChimp at https://mailchimp.com/legal/cookies/, information on data protection at MailChimp (privacy) can be found at https://mailchimp.com/legal/privacy/.

MailChimp order data processing contract
We have concluded a data processing addendum contract with MailChimp. This contract serves to secure your personal data and ensures that MailChimp adheres to the applicable data protection regulations and does not pass on your personal data to third parties.

You can find more information about this contract at http://mailchimp.com/legal/forms/data-processing-agreement/.

Embedded social media elements privacy policy
We integrate elements of social media services on our website to display images, videos and texts.
By visiting pages that represent these elements, data is transferred from your browser to the respective social media service and stored there. We have no access to this data.
The following links lead you to the pages of the respective social media services, where it is explained how they handle your data:

Instagram privacy policy: https://help.instagram.com/519522125107875
The Google data protection declaration applies to YouTube: https://policies.google.com/privacy?hl=de
Facebook data policy: https://www.facebook.com/about/privacy
Twitter privacy policy: https://twitter.com/de/privacy
Facebook Privacy Policy
We use selected Facebook tools from Facebook on our website. Facebook is a social media network of Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbor, Dublin 2 Ireland. With these tools we can offer you and the people who are interested in our products and services the best possible offer. Below we give an overview of the various Facebook tools, what data is sent to Facebook and how you can delete this data.

What are Facebook tools?
In addition to many other products, Facebook also offers so-called “Facebook Business Tools”. This is the official name of Facebook. But since the term is hardly known, we decided to call them just Facebook tools. These include:

Facebook Pixel
social plug-ins (such as the “Like” or “Share” button)
Facebook Login
Account Kit
APIs (programming interface)
SDKs (collection of programming tools)
Platform integrations
Plugins
Codes
Specifications
documentaries
Technologies and services
Through these tools, Facebook extends services and has the option of receiving information about user activities outside of Facebook.

Why do we use Facebook tools on our website?
We only want to show our services and products to people who are really interested in them. With the help of advertisements (Facebook ads) we can reach exactly these people. However, in order to be able to show users appropriate advertising, Facebook needs information about people's wishes and needs. Information about user behavior (and contact details) is made available to the company on our website. As a result, Facebook collects better user data and can show interested people the right advertising about our products or services. The tools thus enable customized advertising campaigns on Facebook.

Facebook calls data about your behavior on our website "event data". These are also used for measurement and analysis services. Facebook can thus create “campaign reports” on our behalf regarding the effectiveness of our advertising campaigns. Furthermore, we get a better insight into how you use our services, website or products through analyzes. This enables us to optimize your user experience on our website with some of these tools. For example, you can use the social plug-ins to share content on our site directly on Facebook.

What data is saved by Facebook tools?
By using individual Facebook tools, personal data (customer data) can be sent to Facebook. Depending on the tools used, customer data such as name, address, telephone number and IP address can be sent.

Facebook uses this information to compare the data with your own data (if you are a Facebook member). So-called hashing occurs before customer data is transmitted to Facebook. This means that any data record of any size is transformed into a character string. This also serves to encrypt data.

In addition to the contact details, "event data" are also transmitted. “Event data” means the information that we receive about you on our website. For example, which subpages you visit or which products you buy from us. Facebook does not share the information it receives with third parties (such as advertisers) unless the company has explicit permission or is legally required to do so. "Event data" can also be linked to contact details. This allows Facebook to offer better personalized advertising. After the matching process already mentioned, Facebook deletes the contact details.

In order to be able to deliver advertisements in an optimized way, Facebook only uses the event data if this has been combined with other data (which were recorded by Facebook in a different way). Facebook also uses this event data for security, protection, development and research purposes. Much of this data is transferred to Facebook via cookies. Cookies are small text files that are used to store data or information in browsers. Depending on the tools used and whether you are a Facebook member, a different number of cookies will be created in your browser. In the descriptions of the individual Facebook tools, we go into more detail on individual Facebook cookies. You can also find general information about the use of Facebook cookies at https://www.facebook.com/policies/cookies.

How long and where is the data stored?
Basically, Facebook stores data until it is no longer needed for its own services and Facebook products. Facebook has servers all over the world where your data is stored. However, customer data will be deleted within 48 hours after it has been compared with your own user data.

How can I delete my data or prevent data storage?
In accordance with the General Data Protection Regulation, you have the right to information, correction, portability and deletion of your data.

The data will only be deleted if you completely delete your Facebook account. Here's how to delete your Facebook account:

1) Click on Settings on the right side of Facebook.

2) Then click on "Your Facebook information" in the left column.

3) Now click “Deactivation and Deletion”.

4) Now select "Delete account" and then click on "Next and delete account"

5) Now enter your password, click on "Next" and then on "Delete account"

The data that Facebook receives via our site is stored, among other things, using cookies (e.g. for social plugins). You can deactivate, delete or manage individual or all cookies in your browser. Depending on the browser you use, this works in different ways. The following instructions show how to manage cookies in your browser:

Chrome: delete, activate and manage cookies in Chrome

Safari: Manage cookies and website data with Safari

Firefox: Delete cookies to remove data that websites have stored on your computer

Internet Explorer: delete and manage cookies

Microsoft Edge: delete and manage cookies

If you basically do not want cookies, you can set up your browser so that it always informs you when a cookie is to be set. So you can decide for each individual cookie whether you allow it or not.

Facebook is an active participant in the EU-US Privacy Shield Framework, which regulates the correct and secure transfer of personal data. You can find more information on this at https://www.privacyshield.gov/participant?id=a2zt0000000GnywAAC. We hope we have brought you the most important information about the use and data processing by the Facebook tools. If you want to learn more about how Facebook uses your data, we recommend the data guidelines at https://www.facebook.com/about/privacy/update.

Facebook social plug-ins privacy policy
So-called social plug-ins from Facebook Inc. are installed on our website. You can recognize these buttons by the classic Facebook logo, such as the “Like” button (hand with thumb raised) or by a clear “Facebook plug-in” label. A social plug-in is a small part of Facebook that is integrated into our page. Each plug-in has its own function. The most used functions are the well-known “Like” and “Share” buttons.

Facebook offers the following social plug-ins:

"Save" button
Like button, share, send and quote
Pages plug-in
Comments
Messenger plug-in
Embedded posts and video player
Groups plug-in
At https://developers.facebook.com/docs/plugins you can find more information on how the individual plug-ins are used. We use the social plug-ins on the one hand to offer you a better user experience on our site, on the other hand because Facebook can use them to optimize our advertisements.

If you have a Facebook account or have already visited facebook.com, Facebook has already set at least one cookie in your browser. In this case, your browser sends information to Facebook via this cookie as soon as you visit our site or interact with social plug-ins (e.g. the "Like" button).

The information received will be deleted or anonymized within 90 days. According to Facebook, this data includes your IP address, which website you have visited, the date, time and other information relating to your browser.

In order to prevent Facebook from collecting a lot of data during your visit to our website and connecting it to Facebook data, you must log out of Facebook during your visit to the website.

If you are not logged in to Facebook or do not have a Facebook account, your browser sends less information to Facebook because you have fewer Facebook cookies. Nevertheless, data such as your IP address or which website you visit can be transmitted to Facebook. We would like to expressly point out that we do not know the exact content of the data. However, we try to inform you as much as possible about data processing based on our current state of knowledge. You can also read how Facebook uses the data in the company's data policy at https://www.facebook.com/about/privacy/update.

The following cookies are set in your browser at least when you visit a website with social plug-ins from Facebook:

Name: dpr
Value: not specified
Purpose: This cookie is used so that the social plug-ins work on our website.
Expiration date: after the session ends

Name: fr
Wert: 0jieyh4321154703c2GnlufEJ9..Bde09j…1.0.Bde09j
Purpose: The cookie is also necessary for the plug-ins to function properly.
Expiry date :: after 3 months

Note: These cookies were set after a test, even if you are not a Facebook member.

If you want to learn more about Facebook's data protection, we recommend the company's own data guidelines at https://www.facebook.com/policy.php.

Facebook login privacy policy
We have integrated the practical Facebook login on our website. So you can easily log in to us with your Facebook account without having to create another user account. If you decide to register via the Facebook login, you will be redirected to the social media network Facebook. You can log in there using your Facebook user data. This login procedure saves data about you and your user behavior and transmits it to Facebook.

Facebook uses various cookies to store the data. In the following we show you the most important cookies that are set in your browser or already exist when you log in to our page using the Facebook login:

Name: fr
Wert: 0jieyh4c2GnlufEJ9..Bde09j…1.0.Bde09j
Purpose: This cookie is used so that the social plugin works as well as possible on our website.
Expiry date: after 3 months

Name: datr
Value: 4Jh7XUA2321154703SEmPsSfzCOO4JFFl
Purpose: Facebook sets the “datr” cookie when a web browser accesses facebook.com, and the cookie helps to identify login activities and protect users.
Expiry date: after 2 years

Name: _js_datr
Value: deleted
Purpose: This session cookie is set by Facebook for tracking purposes, even if you do not have a Facebook account or are logged out.
Expiration date: after the session ends

Note: The cookies listed are only a small selection of the cookies available to Facebook. Other cookies are, for example, _ fbp, sb or wd. A complete list is not possible because Facebook has a large number of cookies and uses them variably.

The Facebook login offers you on the one hand a quick and easy registration process, on the other hand we have the possibility to share data with Facebook. This enables us to better adapt our offer and our promotions to your interests and needs. Data that we receive from Facebook in this way is public data such as

Your Facebook name
Your profile picture
a stored email address
Friend lists
Button information (eg "Like" button)
Birthday date
Language
City of residence
In return, we provide Facebook with information about your activities on our website. This includes information about the device you use, which sub-pages you visit from us or which products you have purchased from us.

By using Facebook login, you consent to data processing. You can revoke this agreement at any time. If you want to find out more information about data processing by Facebook, we recommend the Facebook data protection declaration at https://de-de.facebook.com/policy.php.

If you are logged in to Facebook, you can change your settings for advertisements yourself at https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen.

Source: Created with the data protection generator from AdSimple in cooperation with hashtagbeauty.de